2020:Marketing Communications is completing a unique new survey of consumer perceptions of advertising effectiveness, e.g., "most persuasive," in a variety of digital and traditional media.
Media surveyed include prime time television, favorite magazine, search engine listing, online display, favorite radio station, online video commercials, and my local newspaper.
We will soon be publishing the results as individual blogs.
Media surveyed include prime time television, favorite magazine, search engine listing, online display, favorite radio station, online video commercials, and my local newspaper.
We will soon be publishing the results as individual blogs.
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